This combines the best of all the best things that are happening in the industry at the moment. It’s human, interactive, tells a story, uses motion graphics, has something to share at the end of it.
Of course it also ticks all the boxes that make it good in my book: clear, relevant, engaging, useful, original, elegant.
Inevitably there are bits I’d change, notably around how they deal with some of the numbers, but overall: love it.
(From Australian Bureau of Statistics but no clue as to who designed/developed it).
Tags: abs, animation, approach, australia, census, infographic, information, interactive, motion, narrative, numbers, online, storytelling, video
http://t.co/AturYKXQ is an extension of http://t.co/cBw59hgs which I loved from last year, by @spinifexgroup